Partner With Lucky Pays Casino

Join the Lucky Pays Affiliate Programme and partner with us to grow your revenue streams. We welcome publishers, streamers, affiliates and marketing partners who focus on quality traffic and long-term growth. We work with a wide range of partners and provide practical tools to help you monetise your audience across casino and sports betting verticals.

Programme purpose

Our affiliate programme is built to create a fair, transparent partnership between Lucky Pays and performance-driven partners. We focus on sustainable referrals, clear reporting and straightforward commercial terms so both parties can scale with confidence. This is a partnership for affiliates who want predictable, operationally sound cooperation rather than short-term hype.

Partnership benefits

We provide partners with a clear path to monetise quality traffic and content. Benefits include flexible commercial arrangements, promotional assets designed for conversion, and access to regional messaging that suits Canadian audiences. Our approach is practical: we aim to make promotion simple to implement and easy to track.

Commission structure

We offer flexible compensation options tailored to different partner types and traffic profiles. Details are handled on a partner-by-partner basis during onboarding so you get terms that match your model. Exact rates and payout mechanics are agreed in the partner contract and reviewed periodically to reflect performance and market conditions.

Tracking and reporting transparency

Accurate tracking and timely reporting are central to the partnership. Partners receive access to a performance dashboard and regular statements that show key metrics such as net revenue, referrals and conversions. We prioritise clear attribution and straightforward reporting so partners can analyse performance without guesswork.

Marketing tools and support

Partners can access a library of creative assets, banners, tracking links and localized landing pages. All materials are provided in common sizes and formats to simplify integration across websites, streaming overlays and social channels. Our affiliate resources are refreshed regularly so you always have up-to-date creatives and messaging suitable for Canadian audiences.

Long-term cooperation

We value steady partnerships and work with affiliates on growth plans, creative testing and seasonal campaigns. Contract terms are written to support ongoing collaboration, with regular reviews to align incentives and improve conversion. If you focus on consistent traffic quality and transparent promotion, we aim to build a lasting working relationship.